The tourism industry devastated by the pandemic is expected to be at the forefront of economic recovery efforts. In Oregon, US, the government is willing to disburse grants to tourism industry players of up to US$2.3 million to drive the economy.
Those who have a program to create a place to hang out, a place to eat and drink, as well as an outdoor learning place, tour guides, tourist clothing sellers, and the like are encouraged to obtain these grants.
Travel Oregon, the government agency for tourism, set a deadline for program submissions until Wednesday afternoon (31/3) and will announce its decision on April 30. The grant is the second this year after Travel Oregon last month disbursed US$913,000 for the Destination Ready program.
“Tourism is a vital component of Oregon’s economic recovery. Travel Oregon’s investment strategically and creatively address needs specific to our state, bolstering small, local businesses and communities that have borne the brunt of the COVID-19-related impacts, ”said Todd Davidson, CEO of Travel Oregon, Friday (26/3).
Travel Oregon’s pouring investment into the tourism industry is also driven by plans for more than 80% of locals who plan to travel within the next six months. Therefore, it is important for the government to provide safe and comfortable places for visitors to tourist attractions.
Prior to the pandemic, Oregon was visited by more than 1 million people who made US$12.8 billion a year in revenue. But, last year, the tourism industry collapsed due to COVID-19. The revenue generated from visitors a year ago fell 58% compared to 2019. Now, Travel Oregon is working to return it to its original growth.